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Events > 2025 Best Practice Group - December

What are Best Practice Groups? Simply put, they are monthly "lunchtime" conversations with colleagues and peers across the membership network. Subject matter experts are occasionally brought in for a town hall format while other sessions feature groups of 5-7 members in breakout rooms discussing a hot topic or area of interest. Come be part of this easy-to-join Virtual Networking and Discussion Groups platform. Zoom | CFA Issued
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Any individual employed by an active CFA member organization is eligible to register to attend this complimentary membership networking event.

December 17, 2025

Best Practice Groups meet every month on the third Wednesday during the "lunch hour" from noon to 12pm Eastern. Occasional adjustments to the schedule will be notified by event details, as well as email and text notifications.



Vitual Meeting | Zoom,
United States

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EVENT OVERVIEW

December CFA Best Practice Group – Marketing Practices for Contractors

In our final Best Practice Group of the year, we’re turning the focus toward marketing strategies that drive growth and visibility for concrete foundation contractors. This session is all about helping members strengthen their brand presence and stand out in a competitive market as we head into 2026.

During this discussion, you’ll have the opportunity to:

  • Explore how contractors are positioning themselves in their local markets and what’s working for recruitment and visibility.

  • Share your own marketing experiences, from social media and website updates to jobsite photography and storytelling.

  • Learn actionable ideas and best practices you can take back and implement right away to enhance your company’s image and outreach.

Whether you’re looking to refine your marketing strategy, expand your reach, or simply pick up fresh ideas from fellow CFA members, this session will be a great way to close out the year with inspiration and insight for the year ahead.

Why attend?
Best Practice Groups are one of the most impactful ways CFA members connect, collaborate, and grow. By participating, you’ll not only gain insights from others’ experiences but also contribute your own expertise to help shape solutions that benefit the entire concrete foundation industry.

Don’t miss this chance to bring your toughest questions, share your lessons learned, and collaborate with fellow CFA members on real-world solutions.